Contact us Today
Peterborough: 01733 822 227
London: 0207 781 7877
Joseph Creative Business
Contact us Today
Peterborough: 01733 822 227
London: 0207 781 7877
Joseph Creative Business

Are you happy with your enquiry to sales conversion rate?

Share Joseph Are you happy with your enquiry to sales conversion rate?:

10 March 2021

I can read your mind and your answer to this next question will be a big fat ‘no’.

And the question is…are you happy with your enquiry to sales conversion rate?

See, I knew it! And the reason is because we always want more. It’s probably one of the most unattractive human traits but measuring performance against the ‘norm’ or even our competitors, is important to us.

So, what are the normal industry conversion rates?

Well, from enquiry to customer the conversion rates are as follows for the following sectors:

BioTech - 15%
Business & Industrial - 27%
Computer Software - 22%
Computers & Electronics - 23%
Finance Industry - 19%

(source Hubspot)

It’s important to understand these rates come from the raw enquiry to the customer and are pre-qualification rates, but they are still extremely low.

I'd love to hear what your rates are… ⬇️

  • Joseph Creative Business Ltd

  • Peterborough - Stuart House

  • St John's St, Peterborough, PE1 5DD

  • Call: 01733 822 227

  • London - Kemp House

  • 152-160 City Road, London, EC1V 2NX

  • Call: 0207 781 7877

  • Glasgow - Tollcross Ind Estate

  • Causewayside Street, Glasgow G32 8LP

  • Call: 01733 822 227

  • Let's get started >